Hey there!

I am Belén Roldán Franco, a Visual & Product Designer with a strong track record in Graphic Design transforming ideas into compelling visual pieces. Originally from Seville, Spain, I have dedicated a significant part of my career working in Berlin.

After my time in Berlin, I brought this wealth of experience back to Spain, maintaining a thriving collaboration with Zalando remotely and extending my services to other clients as a freelancer in a continuous exploration of design and creativity.

I've not only honed my skills in graphic design: branding, illustrations, corporate identity, editorial, iconography and infographics, but also diversified into UX / UI Design, video editing, 2D animation, final artworking and crafting compelling digital campaigns.

I am always looking forward to contribute my skills to a dynamic team and create exceptional digital experiences.

Thanks for exploring!